Red Bull x Torro Rosso F1

VBAT was asked to produce a promotional film to accompany their latest design for Red Bull packaging which encouraged the consumer to create their own Toro Rosso F1 race car from a Red Bull four can pack.

We chose to use the method of frame by frame stopmotion animation; showing the process of the pack being opened, the cans being consumed, the pack opening flat, being cut out and assembled and the F1 race car coming to life through motion and sound effects.

The process for this 30 second stopmotion animation required around 400 indiviual photographs.

Work created while working at VBAT.